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LGC launches Cannabinoid Product Certification - an expansion of the Informed Choice offering

New certification for cannabinoid products launched by Informed Choice

8 March 2023

March 8, 2023 - LGC’s global quality assurance program Informed Choice has announced an extension of its product offering with CBD / Hemp product certification. The new certification joins other members of the INFORMED family of global programs which include Informed Sport, Informed Choice, Informed Ingredient, and Informed Manufacturer. 

Informed Choice’s cannabinoid product certification was developed to provide label accuracy to consumers. Hemp-derived and cannabinoid-based products have the potential to contain ∆9-THC, which is a cause for concern for consumer safety and for those who are subject to workplace drug testing. In addition to the core testing elements of the Informed Choice program, which includes a thorough manufacturing review and regular product testing for over 250 prohibited and potentially harmful substances, all production batches of certified CBD / hemp-derived products are tested to assess levels of CBD and ∆9-THC. To be awarded Informed Choice certification, the resulting analysis must be within +/- 20% of the declared CBD per serving on the label.

In addition to testing for CBD, Informed Choice will require CBD / hemp-derived products to undergo testing for ∆9-THC. Each brand will provide serving information (recommended maximum daily usage information) which is used to determine the daily consumption of ∆9-THC with proper usage of the product. For certification and compliance, each batch of a product must have a consumption limit of less than 0.083 mg per day, a limit which takes into consideration consumer safety and the management of risk with regards to workplace drug testing. 

CBD / hemp-derived products certified by Informed Choice will carry the Informed Choice logo on product packaging in order to provide consumers with assurance the products have undergone rigorous checks and testing to minimize the risk of contamination with prohibited substances and to verify the CBD and ∆9-THC content.The products will be listed on the Informed Choice website ( along with all tested batch numbers. All certified product pages contain links to purchase the product from the brand or popular retail websites for ease of use. Also, every product page will state the recommended daily usage information for consumers. 

“With ongoing supply chain issues facing the industry and increased consumer interest in CBD / hemp-derived products, reputable companies can utilize this certification to demonstrate their commitment to quality assurance,” said Paul Klinger, INFORMED Business Development Director. “Certification also sets brands apart from the growing competition within the cannabinoid product industry. When a customer sees the Informed Choice logo on a product, they can have confidence that the CBD and ∆9-THC content have been independently verified and the product has undergone rigorous testing for potentially harmful substances.” 

For more information on Informed Choice’s new cannabinoid product certification, please visit

About Informed Choice

Informed Choice is a global quality assurance program developed to minimize the risk of dietary supplement products being contaminated with prohibited and potentially harmful substances. Products carrying the Informed Choice logo have been regularly tested by LGC’s world-renowned laboratories using ISO 17025 accredited methods as well as a detailed manufacturing audit.

Find out more about Informed Choice


The INFORMED brands are global quality assurance and certification programs designed for the sports and dietary supplement industry. The programs including Informed Sport, Informed Choice, Informed Protein, Informed Manufacturer, and Informed Ingredient are members of LGC ASSURE - which brings together four of LGC’s leading brands to provide a connected series of supply chain assurance solutions.

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